Price Calculatorv1.0.0

Enter a unit cost and select one of three pricing methods to derive a selling price with a full profit breakdown. The three methods are markup percentage, profit margin percentage, and fixed profit amount. Each method computes the selling price differently and then cross-calculates the other two values so you can compare all three metrics at once.

• Type the Unit Cost into the cost field. Accepted formats include decimals (10.50), fractions (21/2), mixed numbers (10 1/4), and values with currency symbols ($15.00) or commas (1,250).
• Select a Pricing Method using the radio buttons. Markup Percentage adds a percentage of cost on top of cost. Profit Margin Percentage treats the margin as the percentage of the selling price that is profit. Fixed Profit Amount adds a flat dollar amount to cost.
• Enter the corresponding value in the field that appears. For markup, enter the markup percentage (for example, 50 for a 50% markup). For margin, enter the target margin percentage (for example, 33.33 for a one-third margin). For fixed profit, enter the dollar amount of profit per unit.
• Click Calculate or wait for the automatic calculation to trigger after a brief pause. Results update in the Results section below.
• Click Settings to reveal the advanced options panel. Set a Tax Rate percentage to add tax to the selling price. Set a Discount percentage to apply a discount before tax. Adjust the Quantity to see total revenue and total profit for a batch of units. Check Show step-by-step formulas to display the mathematical derivation of each result.
• Click Reset to clear all inputs, remove saved state, and restore default values.

The markup formula is: Selling Price = Cost x (1 + Markup% / 100). The margin formula is: Selling Price = Cost / (1 - Margin% / 100). Markup percentage from a known selling price is: (Selling Price - Cost) / Cost x 100. Margin percentage is: (Selling Price - Cost) / Selling Price x 100. Discount applies before tax: Discounted Price = Selling Price x (1 - Discount% / 100). Tax applies after discount: Final Price = Discounted Price x (1 + Tax% / 100).

Pricing decisions affect profitability at every level of a business, from retail shelf tags to wholesale contracts. Multiple common scenarios demonstrate how cost, markup, and margin interact in practice.

• Retail Pricing: A store owner who buys inventory at $8.00 per unit and wants a 60% markup enters those values to find the $12.80 selling price. The cross-calculated margin of 37.5% helps compare against industry benchmarks.
• Restaurant Menu Pricing: A chef targets a 70% food cost margin on a dish that costs $4.20 in ingredients. Entering 30 as the margin percentage returns the $6.00 menu price needed to hit that target.
• Wholesale Negotiation: A distributor quotes $22.50 per case and the retailer needs at least $7.50 profit per case. Entering $22.50 as cost and $7.50 as fixed profit confirms the $30.00 minimum selling price and shows the equivalent 33.33% markup and 25% margin.
• E-commerce with Tax: An online seller lists products at $49.99 with an 8.25% sales tax. Opening Settings and entering the tax rate reveals the $54.12 total the customer pays, while the per-unit profit remains visible for margin tracking.
• Seasonal Promotions: A retailer runs a 15% off sale on items normally marked up 80%. Entering the discount in Settings shows the reduced selling price, the new effective margin, and whether the promotion still covers costs.
• Batch Ordering: A purchasing manager evaluates a 500-unit order at $3.40 per unit with a 45% markup. Setting Quantity to 500 displays the total revenue of $2,465.00 and total profit of $765.00 for the entire order.
• Freelance Project Quoting: A consultant with $120 in material costs per project and a target 40% margin enters those values to find the $200.00 quote price, confirming $80.00 profit per engagement.
• Comparison Shopping: Switching between markup and margin modes on the same cost reveals how the two metrics differ. A 100% markup yields a 50% margin, which helps clarify pricing conversations with partners who use different terminology.